Meles PR is a communications consultancy that partners with businesses to deliver strategic results. The company was initiated in January 2005 to service the South African wine industry.

The founding member, Erica Meles-Liebenberg, holds a degree in behavioural science, a graduate diploma in public relations, and over 10 years of experience as a professional practitioner.

Team member Ilanda Smit joined Meles PR in 2009 and is degree-qualified in communications & journalism.

CURRENT CLIENTS

Spier: www.spier.co.za

Link to Spier siteMulti-award winning Spier produces boutique-style wines from its home farm in Stellenbosch. New to the farm are Frans K Smit, an iconic flagship blend; and a Sauvignon Blanc from Koekenaap, the first in a new range to be made from organic grapes.

Quality certified to the highest global standards, Spier concerns itself with a ‘triple bottom line’ that sees society and environment placed on par with profit. Spier’s constant search for sustainability has resulted in top awards and seen it placed on ‘green’ lists for responsible corporate life.

A South African wine success, Spier is one of the fastest growing brands internationally, with an offshore representation of 25 countries plus.

Adoro Wines: www.adorowines.co.za

A member of the award-winning BenRiach portfolio, Adoro Wines is a premium range of South African blended wines. Winemaker Ian Naudé works with the final wine in mind, blending across regions and cultivars to achieve the desired result. His flagship Naudé White has been identified by noted UK wine critic Matthew Jukes as “a cult white wine in the making”.

Ian is the founding member of the Great White Tasting, an industry initiative organised by Meles PR.

Hidden Valley Wines: www.hiddenvalleywines.co.za

Hidden Valley is a holistic lifestyle brand. Positioned atop the slopes of the Helderberg, with panoramic views of vineyards and mountains, the infrastructure draws influence from the beauty of a traditional wine cellar, and has been designed for sustainability. Winemaker Louis Nel, an inductee of the Cape Winemakers Guild (CWG), produces top caliber wines under the Hidden Valley and Land’s End brands.

Nouvelle Mushrooms: www.nouvelle.za.net

Nouvelle Mushrooms is South Africa’s first and only large scale producer of exotic mushroom cultivars. Fresh Shiitake and King Oyster mushrooms are supplied daily to Woolworths and restaurants throughout South Africa from a farm in the scenic Hemel en Aarde Valley in the Western Cape. Nouvelle was conceived by MD Schalk de Beer, an expert in food technology with an interest in optimal health. Recent additions include the introduction of Nameco, Pioppino and Shimeji mushrooms; now available for the first time in South Africa.

GlenWood Vineyards: www.glenwoodvineyards.co.za

GlenWood Vineyards is a boutique wine brand located in the Franschhoek Valley. It’s flagship Chardonnay Vigneron’s Selection is a multi-awarded expression of exceptional terroir; so much so that it topped two categories at the 2009 Novare Terroir Wine Awards. Winemaker DP Burger is also the viticulturist, enabling a consistent approach to managing quality.